Mendoza Directory

Mendoza Directory

Photo of Carol B. Phillips

Carol B. Phillips

Adjunct Instructor
Department of Marketing

OFFICE

3467 Notre Dame Path
Stevensville, MI 49127

PHONE:

269-429-6526

EMAIL:

carol@brandamplitude.com

BIO

Carol Phillips is the president of Brand Amplitude, a market research, insights and consulting firm based in Michigan with employees in Portland, Chicago and San Francisco. Phillips has expertise in branding strategy, particularly involving digital and social media. She also studies Millennial-age consumers. Phillips formerly held positions in advertising and communications at Whirlpool and with advertising agencies, including Leo Burnett, JWT and Young & Rubicam.

EDUCATION