The 110-year retailer made a bold move in its marketing plan when it slashed prices and changed its logo, but will consumers like the new Penney? Read More

Research shows it's hard to change behavior just by telling someone what to do. Read More

The work of Malcolm Gladwell shows that sometimes being clever is not just about being smart. Read More

With the rise of the global economy, it is increasingly apparent that business enterprise driven purely by profit-making is inadequate, and that a b-school curriculum that disconnects organizational effectiveness from a concern for the common good is negligent to the point of disaster. Read More