Faculty & Departments

When scent crosses the ethical line

Kevin Bradford, associate professional specialist in marketing, calls new marketing strategies that use scents to draw customers "unethical" in this Globe and Mail article.

Meet our Faculty

  • Next

Elizabeth Moore

Areas of expertise: Elizabeth Moore’s research interests center on the effects of advertising on children, intergenerational family studies and the impacts of marketing in society. She is currently investigating public policy issues related to the on-line marketing of food to children, as well as the family impacts on childhood obesity

Patrick Murphy

Areas of expertise: Patrick E. Murphy specializes in marketing and business ethics issues. His recent work has focused on emerging ethical concerns in advertising, and ethics and corporate social responsibility for marketing in a global marketplace

John Sherry

Areas of expertise: John F. Sherry Jr., Herrick Professor of Marketing and Chairman of the Department, is an anthropologist who studies the sociocultural and symbolic dimensions of consumption, and the cultural ecology of marketing

Marketing News

Wilkie Award Winner 2014 Sheth2014 Wilkie Award given to Goizueta marketing professor

The annual Wilkie Award, which recognizes thought leadership in marketing, was given to Jagdish N. Sheth of Emory University. MORE


The Market Post, has recently been updated. New articles have been added, and relevant contact information is listed for dozens of Notre Dame marketing alumni. This is a great networking tool and a great way to stay informed! We always welcome feedback and encourage suggestions for our alumni features.  

Marketing Newsletter