January 31, 2011
Richard Jennings (ND, '90)
January 20, 2011
Marketing Professor John F. Sherry Jr.’s article on American Girl dolls wins Davidson Honorable Mention Award from the Journal of Retailing
January 6, 2011
Carol Phillips, marketing adjunct instructor, comments on Kraft Foods recently hiring homeless man Ted Williams as its new advertising voice.
November 19, 2010
An advertising campaign that educates consumers about the bottled water industry and its environmental impact wins the 2010 EthicMark Award.
October 29, 2010
This article about negative political ads was written by Marketing Professor John Gaski
October 15, 2010
Mark Oldani (ND, '88)
September 2, 2010
John F. Bowie (ND, '85)
August 27, 2010
“A Conversation with Tom Ridge,” will be held at the Mendoza College of Business Jordan Auditorium from 3:30-5 p.m. on Sept.10. The event is free and open to the public.
August 23, 2010
Carol Phillips, president of market research firm Brand Amplitude and an adjunct professor of marketing at the University of Notre Dame, has studied millennials and what drives them.
August 3, 2010
Carol Phillips, marketing adjunct professor, wrote a blog entry for the Marketing Executives Networking Group website. In the blog, Carol describes how social media has become a game-changer for marketing and brand strategy.