Articles for 'Marketing'
March 4, 2014
Reuters quotes Visiting Assistant Marketing Professor and author of Appletopia Brett Robinson on Apple’s new CFO.
March 2, 2014
This South Bend Tribune article features a web-based software company that was co-founded by Marketing Professor Joe Urbany and alumnus and benefactor Gary Gigot.
February 25, 2014
The annual Wilkie Award, which recognizes thought leadership in marketing, was given to Jagdish N. Sheth of Emory University.
February 14, 2014
Management Professor Kaitlin Wowak is quoted in this USA Today article about the General Motors recall.
February 13, 2014
Kaitlin Wowak, assistant professor of management says General Motors and Toyota Motor Corp. brands will suffer due to recent recalls by both companies.
January 31, 2014
Visiting Professor of Marketing Brett Robinson writes this article in L'Osservatore Romano about ways Christ can be manifested online.
November 8, 2013
Marketing Professor John Sherry discusses his research into tailgating as a cultural ritual in this New York Times article.
September 24, 2013
Visiting marketing professor Brett Robinson is quoted in this ABC News article on how BlackBerry could turnaround its business.
September 23, 2013
This ABC News article quotes visiting marketing professor Brett Robinson on the BlackBerry sale.
September 10, 2013
CNN interviews visiting marketing professor Brett Robinson about the new iPhone 5.