The Leading Hotels of the
World, Ltd. (LHW), has appointed Phil Koserowski to the newly created position
of vice president, interactive marketing for the organization.
Based in the company's New
York headquarters, Mr. Koserowski will be responsible for leading all online
advertising, web, eCRM, and mobile/emerging platform development.
Claudia Kozma Kaplan,
senior vice president, marketing and communications at LHW commented,
"Phil brings years of digital experience from a wide range of premier
global brands to this important leadership role within our organization. His
broad perspective will allow him to develop and implement a truly holistic
interactive strategy, encompassing the best online business practices in the
marketplace."
Mr. Koserowski brings more
than 16 years of experience in interactive marketing to his current role. Most
recently, he served as a partner and interactive marketing director with Ogilvy
& Mather. Mr. Koserowski was also vice president interactive marketing at
Sotheby's International Realty where he was responsible for building the
interactive marketing department for the global luxury real estate franchise
network.
He received his Bachelors
Degree in both marketing and computer applications from the University of Notre
Dame and resides in New Jersey with his wife and two children.