News & Events

MENDOZA IN THE NEWS

Early Promotions Drive Record Online Sales for Thanksgiving, Fuels Black Friday Retail Surge, Reports IBM

November 24, 2012

KMPH Fox 26 quotes Marking Professor Tonya Bradford about holiday shopping.
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For BP, restoring its image is a bigger task than paying billions

November 15, 2012

Management Professor Jim O’Rourke is quoted in this LA Times article about BP restoring its image after the oil-spill in April 2010.
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Would You Stand Up to a Sexual Harasser? Think Again

November 12, 2012

Management Professor Ann Tenbrunsel is quoted in this Live Science article about how people judge victims of sexual harassment .
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Pining for pumpkin-flavored treats? The marketing is working

November 8, 2012

Katherine Sredl is quoted in this ABC 5 article about the marketing of seasonal products.
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Victims of Sexual Harassment Face Double Victimization

November 7, 2012

This PsychCentral article discusses Management Professor Ann Tenbrunsel’s research about how victims of sexual harassment can be condemned.
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Why Women Tend to Let Sexual Harassment Pass

November 7, 2012

Management Professor Ann Tenbrunsel is quoted in this Everyday Health article about research she conducted on sexual harassment.
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Craving pumpkin flavors? The marketing is working

November 6, 2012

Marketing Professor Katherine Sredl is quoted in this CNN article about consumer consumption for seasonal items.
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We're More Passive Than We Predict When Sexually Harassed, New Study Shows

November 5, 2012

Research conducted by Management Professor Ann Tenbrunsel is featured in this Science Daily article.
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Stocks Finish Mixed After Two-Day Sandy Shutdown

October 31, 2012

The Street quotes Finance Professor Rob Battalio about the stock market closing during the hurricane.
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Knight Capital Shuts Down Trading on Electrical Outage

October 31, 2012

Finance Professor Robert Battalio is quoted in The Street about the market closing when power is out.
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