News & Events

RESEARCH NEWS

Whom should you hire as your new manager?

April 1, 2007

Management Professor J. Michael Crant.
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New Harris poll studies teen communication trends

February 20, 2007

Marketing professors Elizabeth Moore and William Wilkie.
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Marketing professor Sherry recognized for article

January 25, 2007

John F. Sherry Jr. receives 2006 Marketing Science Institute/H. Paul Root Award for article that appeared in the Journal of Marketing.
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How well will your company’s stock sell?

January 15, 2007

Finance Professors Tim Loughran and Paul Schultz.
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Are corporations who contribute to philanthropy socially responsible?

January 15, 2007

Ethics Professor Georges Enderle.
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Are regional free trade agreements effective?

January 15, 2007

Finance Professor Jeff Bergstrand.
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Why you can't cash in on the "January effect"

December 18, 2006

Finance Professor Tim Loughran.
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Consumers still have negative view of marketing

December 8, 2006

Marketing Professors Mike Etzel and John Gaski.
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Legal? Yes. Ethical? Maybe not.

November 10, 2006

Professors discuss real-world ethical questions that impact business and society in a conference at the Mendoza College of Business.
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Communications conference explores urban legends

September 27, 2006

Stanford professor Chip Heath tells why urban legends serve as models for effective marketing messages during corporate communications conference.
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