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James S. O'Rourke IV

Teaching Professor of Management
Arthur F. and Mary J. O'Neil Director of the Fanning Center for Business Communication

BIO

James S. O'Rourke teaches management and corporate communication, as well as business writing and speaking, at the University of Notre Dame, where he is a Teaching Professor of Management and the Arthur F. and Mary J. O'Neil Director of the Fanning Center for Business Communication. He earned a BBA in Management from Notre Dame, an MS in Mass Communication from Temple University, an MA in Speech Communication from the University of New Mexico, and a Ph.D. in Public Communication from Syracuse University. He is the author of 17 prominent textbooks, including Management Communication (5/e Prentice Hall) and The Truth About Confident Presenting (Financial Times). He is principal author or directing editor of more than 250 case studies in management and corporate communication. O'Rourke is a trustee of both the Arthur W. Page Society and the Institute for Public Relations. He is a member of the Reputation Institute and the Management Communication Association, and a regular consultant to Fortune 500 and mid-size businesses throughout North America.

AREAS OF EXPERTISE

EDUCATION

TEACHING

  • Business Speaking
  • Business Writing
  • Corporate Communication
  • Management Speaking
  • Ten Years Hence: A Lecture Series
  • Management Writing

HOMEPAGE

PUBLICATIONS

"Teaching Strategic Communication in Business Schools: New Evidence from the C-Suite,"  Arthur W. Page Society, December, 2013, 18.

"BP and the Gulf Oil Spill (A)," (with Dan Marques , Jonathan Kim , John Mikols , ),  Journal of Organizational Behavior Education, 1, January (1st Quarter/Winter), 2012, 79-92.

"Carnival Cruise Lines: Fire Aboard a Stranded Cruise Ship," (with Russell Cramer , Samuel DeLemos , Laura Divel , ),  Journal of Organizational Behavior Education, 1, January (1st Quarter/Winter), 2012, 64-78.

"Google in China: Government Censorship and Corporate Reputation," (with Brynn Harris, Allison Ogilvy),  Journal of Business Strategy, 27, May, 2007, pp. 11-22.

"Merck & Co. Inc.: Communication Lessons from the Withdrawl of Vioxx," (with Grant Bartucci, Andrew Gust),  Journal of Business Strategy, 27, July (3rd Quarter/Summer), 2006, 11-22.

"Martha Stewart Living Omnimedia, Inc.: The Fall of an American Icon," (with Arianne R. Westby, Mary Page Moulton),  Public Relations Review, 30, 2004, 447-457.

"The Art of Downsizing: Communicating Layoffs to Key Stakeholders," (with Marek P. Pfeil, Allison B. Setterberg),  Journal of Communication Management, Vol. 8, No. 2, 2003, 130-141.

"Bridgestone/Firestone, Inc. and Ford Motor Company: How a Product Safety Crisis Ended a Hundred-Year Relationship," (with Jennifer Pries, Michele Lagueux),  Corporate Reputation Review, Volume Four, Number Three, 2001, 255-264.

"American Electrical, Inc.: Managing an Environmental Crisis,"  Business Communication Quarterly, Vol. 61, No. 1, 1998, 31-41.

"The Ethics of Resumes and Recommendations: When Do Filler and Fluff Becomes Deception and Lies?"  Business Communication Quarterly, Vol. 56, No. 4, 1995, 22-27.

"Business Communication and the MBA of the 1990s: Curriculum Innovations for Graduate Students of Business at the University of Notre Dame,"  Proceedings of the Midwest Business Teaching Conference, Vol. 2, No.1, 1993, pp. 113-118.

"Intercultural Business Communication: Building a Course from the Ground Up,"  The Bulletin of the Association for Business Communication, Vol. 56, No. 4, 1993, 56-57.

"Briefing the Commander,"  Military Media Review, Vol. 16, No. 2, 1989, 4-Feb.

"The Media Pool: Is It the Solution?"  Military Media Review, Vol. 16, No. 3, 1989, 13-Aug.

"Terrorism and the Mass Media, Part I,"  Military Media Review, Vol. 14, No. 3, 1987, 9-Jun.

"Terrorism and the Mass Media, Part II,"  Military Media Review, Vol. 14, No. 4, 1987, 20-25.

"The Behaviorist Approach to Persuasion,"  Military Media Review, Vol. 13, No. 2, 1986, 20-25.

"Military Leadership for the 1990s and Beyond,"  Military Review, Vol. 61, No. 2, 1985, 17-28.

"The Development of Color Television: A Study in the Free-Market Process,"  Journalism History, Vol. 9, Nos. 3-4, 1983, 78-87, 106.

"Is Television in Color Educationally Justifiable? A Review of the Research,"  The International Journal of Instructional Media, Vol. 9, No. 3, 1982, pp. 239-247.

"A Little Plain Talk About Television: Are You Sure It's What You're Looking For?"  The International Journal of Instructional Media, Vol. 8, No. 3, 1981, 213-220.

"The San Francisco Chronicle and the Air Mail Emergency of 1934: The Heisenberg Principle Exemplified in Journalism,"  Journalism History, Vol. 6, No. 1, 1979, 13-Aug.

Book Articles and Chapters

Putting Reputation at Risk: The Seven Factors of Reputational Management. In O. Williams (ed.), Sustainable Development: The UN Millennium Development Goals, The UN Global Compact, and the Common Good., University of Notre Dame Press (April (2nd Quarter/Spring)2014).

Corporate Reputation and the Discipline of Management Communication. In C. Carroll (Ed.) Handbook of Communication and Corporate Reputation, Oxford, UK: Wiley Blackwell (March2013).

Excel Industries, Inc.: Family Issues of Employees -- A Conflict with Public Perception., In P. Ulrich and C. Sarasin, Facing Public Interest: The Ethical Challenge to Business Policy and Corporate Communications. Dordrecht, The Netherlands: Kluwer Academic Publishers. (1995).

Books

Management Communication: A Case-Analysis Approach, 5/e, Prentice Hall (January (1st Quarter/Winter)2012).

Effective Communication, Dorling Kindersley: The Penguin Group, Ltd. (March2009).

Management Communication: A Case-Analysis Approach, 4/e, Prentice Hall (January (1st Quarter/Winter)2009).

Graphics and Visual Communication for Managers, (with Robert P. Sedlack, Barbara L. Shwom, Karl P. Keller), Cengage South-Western (2008).

Intercultural Communication for Business, (with Elizabeth A, Tuleja), Cengage South-Western (2008).

Interpersonal Communication: Listening and Responding, (with Sandra D. Collins), Cengage South-Western (2008).

Leading Groups and Teams, (with Bonnie Yarbrough), Cengage South-Western (2008).

Managing Conflict and Workplace Relationships, (with Sandra Collins), Cengage South-Western (2008).

Persuasion, (with Sandra Collins), Cengage SouthWestern (2008).

Writing and Presenting a Business Plan, (with C. B. Karlson, ), Cengage South-Western (2008).

The Truth About Confident Presenting, Financial Times Press (March2008).

Beginning Your Career Search, Pearson Prentice-Hall (2007).

Management Communication: A Case-Analysis Approach, 3/e, Prentice Hall (2007).

The Business Communication Casebook: A Notre Dame Collection, 2/e, Thomson South-Western (2007).

Managing Conflict and Workplace Relationships, (with Sandra D. Collins), Thomson South-Western (2005).

Management Communication: A Case-Analysis Approach, 2/e, Prentice Hall (2004).

Beginning Your Career Search: A Hands-on Approach to Building Your Career Portfolio, 3/e, Prentice Hall (2003).

Communication in a Virtual Organization, (with Sandra D. Collins), Thomson South-Western (2003).

e-Technology and the Fourth Economy, (with Carolyn A. Boulger), Thomson South-Western (2003).

The Business Communication Casebook: A Notre Dame Collection, 1/e, Thomson South-Western (2002).

Business Communication: A Framework for Success, (with H. D. O'Hair, M. J. O'Hair), Thomson South-Western (2001).

Reflections in the Dome: Sixty Years of Life at Notre Dame, Breffny Books, Ltd (1988).

Meeting the Media, U.S. Government Printing Office (1986).

Public Affairs Handbook, U.S. Government Printing Office (1985).

Television in Community and Junior Colleges: An Overview and Guidelines, (with J. J. Ziggerell, T. W. Portre), Syracuse University: ERIC (1980).

PRESENTATIONS

James O'Rourke, The Seventeenth Global Conference on Corporate Reputation, Identity and Competitiveness, The Reputation Institute, Barcelona, Spain, "Reputation Crisis Management. Carnival Cruise Lines: The Wreck of the Costa Concordia.," (June5, 2013).

James O'Rourke, The U.N. Millennium Development Goals, The Global Compact, and the Common Good, University of Notre Dame, McKenna Hall, Notre Dame, Indiana, "Putting Reputation at Risk: The Seven Factors of Reputational Management," (March22, 2011).

James O'Rourke, University of Delaware, Department of Communication, Newark, Delaware, "Crisis Communication: Ten Best Practices," (March16, 2011).

James O'Rourke, Association for Business Communication, Europe, University of Antwerp / Lessius University, Antwerp, Belgium, "Domino's "Special" Delivery: Going Viral Through Social Media," (May28, 2010).

James O'Rourke, BMW Global Corporate Communication Conference, BMW World Headquarters, Munich, Germany, "The Authentic Enterprise: Relationships, Values, and the Evolution of Corporate Communications," (July23, 2009).

James O'Rourke, California State University Fullerton, College of Business Administration, Fullerton, California, "Teaching with Cases: Using Participant-Centered Learning and Classroom Discussion to Achieve Your Learning Objectives," (March9, 2007).

James O'Rourke, 10th Annual Conference of The Reputation Institute, New York, New York, "Merck & Company, Inc.: Communication Lessons from the Withdrawal of Vioxx," ( 2006).

James O'Rourke, Arthur W. Page Society Conference on Corporate Communication, Tuck School of Business, Dartmouth College, "Merck & Company, Inc.: Communication Lessons from the Withdrawal of Vioxx," ( 2006).

James O'Rourke, The Conference Board Council on Corporate Communication Strategy, Chicago, Illinois, "Educating the Next Generation of Communication Professionals: Challenges and Opportunities," ( 2006).

James O'Rourke, Conference of the Association for Business Communication, Europe, Copenhagen Denmark, Copenhagen Business School, Copenhagen, Denmark, "Merck & Company, Inc.: The Recall of Vioxx," ( 2005).

James O'Rourke, Faculty and students of the Copenhagen Business School, Copenhagen, Denmark, Copenhagen, Denmark, "Corporate Reputation and Brand Alignment: An American Perspective," ( 2005).

James O'Rourke, 2004 Conference of the Management Communication Association, Freeman School of Business, Tulane University, New Orleans, Louisiana, "Getting Into Print: Strategies for Sharing What You Know," ( 2004).

James O'Rourke, 7th Annual International Public Relations Research Conference, University of Miami, Miami, Florida, "Managing Public Image and Stakeholder Interests: The Role of the Corporate Communication Officer," ( 2004).

James O'Rourke, Singapore Management University, Singapore, "Management Education and Case Method Instruction," ( 2004).

James O'Rourke, 2004 Conference of the Association for Business Communication, Europe, Universita Cattolica del Sacro Cuore, Milan, Italy, "Wriitng a Case Study: Turning Business Problems into Learning Opportunities," (October 2004).

James O'Rourke, Seventh Global Conference on Corporate Reputation, Manchester Business School, Manchester, England, Manchester, England UK, "Martha Stewart Living Omnimedia, Inc.: An Accusation of Insider Trading," ( 2003).

James O'Rourke, Sears Roebuck and Company, Corporate Headquarters, Hoffman Estates, Illinois, "Martha Stewart Living Omnimedia, Inc.: Accusations of Insider Trading," ( 2002).

James O'Rourke, The Boeing Company, Corporate Headquarters, Chicago, Illinois, "Martha Stewart Living Omnimedia, Inc.: An Accusation of Insider Trading," ( 2002).