Mendoza Directory

Faculty & Research

Photo of KatherineSredl

Katherine Sredl

Assistant Professor

AREAS OF EXPERTISE

EDUCATION

TEACHING

  • Advertising Management
  • International Marketing

PUBLICATIONS

"Consumption and Gender Identity in Popular Media: Discourses of Domesticity, Authenticity, and Sexuality," (with Linda Tuncay Zayer, Marie-Agnes Parmentier, Coleman Catherine),  Consumption, Markets, and Culture, 15, December, 2012, 333-357.

PRESENTATIONS

Katherine Sredl, 2010 European Conference of the Association for Consumer Research, Association for Consumer Research, Royal Holloway, University of London, Egham, UK, "The Aesthetic Consumption of Sunday Dinner," (July1, 2010).

WORKING PAPERS

"Globalization and Socially Situated Family Consumption Rituals in Zagreb, Croatia."

Dr. Ružica Butigan, "In a New Grade, In a New Pair of Shoes: Child-Parent Negotiation in the Back to School Shoe Shopping Ritual."

Catherine A. Coleman, Linda Tuncay Zayer, and Marie-Agnès Parmentier, "“A FEMINISM OF A GENERATION”: EXAMINING MULTI-PLATFORM CONSUMPTION OF GIRLS."